Ok, so Club Penguin is going to step it up a bit!
Here is the full article in a UK paper that talks about Disney taking Club Penguin into the educational market. Looks like too many parents think their kids being online is just entertainment. Club Penguin is about to change that!
But what will that mean?
More Club Penguin educational games online?
An educational TV show?
Read it and let me know what YOU think!
Disney is to bring learning to Club Penguin, the popular children’s website, in an ambitious plan to create a “21st century Sesame Street”.
Three million British children and more than 20 million worldwide play Club Penguin, a virtual world created in 2005 by a Canadian father and bought by the media conglomerate for $700 million in 2007. Players use virtual penguin alter-egos to “waddle around and meet new friends”. Children can chat with friends, join ice hockey games or start online snowball fights.
In two months’ time they will be rewarded for completing games designed to test their verbal and mathematical skills. “It’s going to take learning within a virtual space to a whole new level,” said Lane Merrifield, Club Penguin’s founder, who now oversees development of all Disney’s online games.
The aim is to mimic Sesame Street, the American children’s television show that incorporates educational elements. It is also a canny tactic to allay parents’ worries about their children spending too much time online. “If my child was going to sit down in front of a TV screen, I’d sooner have them watching Sesame Street,” Mr Merrifield said.
Details are being kept under wraps, but he is determined to keep things fun: “One of the mandates I gave was that there’s no chocolate-covered broccoli. If we’re going to do learning, [we have to] recognise that learning can just be chocolate.”
Thanks Sunsfanninja.
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Showing posts with label educational. Show all posts
Showing posts with label educational. Show all posts
Sunday, July 18, 2010
Disney is to bring learning to Club Penguin But No Chocolate-Covered Broccoli!
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